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• Article 2026

  Design of a snack seasoning mixing machine for culinary partners

  Jesika Tri Agistina, Ainur Rofik, Moh. Setya Pandu, Agus Suistiawan

  04 Feb 2026 · DOI: 10.55942/pssj.v6i2.1555

  129 Views

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  mixer snacks design efficiency seasoning
• Article

  Applying Kotler’s 5A model to TikTok live: A systematic literature review

  Ryndian Gusty, Al-Adly Darniyus

  24 Jun 2025 · DOI: 10.55942/pssj.v5i6.398

  872 Views

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  Digital Marketing TikTok Live Skincare Social Media Marketing
• Article

  The Influence of Product Differentiation, Price and Positioning on Purchasing Decisions at Niceso Stores in South Tangerang

  Monika Claudia Sarita, Mohamad Trio Febriyantoro, Zulkifli Zulkifli, Dede Suleman, Fendi Saputra, Yohanes Totok Suyoto

  01 Apr 2022 · DOI: 10.55942/pssj.v2i4.177

  568 Views

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  Product Differentiation Price Positioning Purchasing Decision
• Article 2026

  The effect of the 4Ps marketing mix and e-WOM on Gen Z consumers' purchasing decisions: A case study at Chalissa Studio in Cianjur

  Dhita Widya Ramadani, Yuli Novitasari, Riani Winarni

  02 Feb 2026 · DOI: 10.55942/pssj.v6i2.1517

  286 Views

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  4Ps marketing mix electronic word of mouth purchasing decision
• Article

  Profile-based video design for motion graphics: a case study of the multimedia engineering technology study program at Boash Indonesia Digital Polytechnic

  Meita Sekar Rahayu, Amir Hamzah Pohan, Khadijah Khadijah, Mochamad Sanwasih, Charmiyanti NA

  31 Jul 2024 · DOI: 10.55942/pssj.v4i7.325

  827 Views

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  Company Profile Motion Graphics Promotion Information MDLC