Search Results

• Research Article

  Factors that Influence and Maintain the Market-Leading Position of PT. Pegadaian (Persero)

  Andayani Sihaloho

  30 Sep 2024 · DOI: 10.55942/pssj.v4i9.1766

  20 Views

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  customer loyalty emotional closeness market leader product diversification service quality
• Article

  Trust as a mediator between customer experience and repurchase intention: Evidence from TikTok Shop Users

  Muhamad Amir Ariandi, Muhammad Rinaldi

  29 Aug 2025 · DOI: 10.55942/pssj.v5i8.661

  939 Views

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  Customer Experience Trust Repurchase Intention Tiktok Shop Social E-Commerce
• Article 2026

  Enhancing papermark’s brand awareness and profitability with a blue ocean strategy

  Theresia Maria Septyas Nugraheni

  31 Jan 2026 · DOI: 10.55942/pssj.v6i1.1621

  107 Views

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  brand awareness digital engagement consumer perception creative industry market positioning consumer insight stationery branding
• Article

  The influence of price, promotion, and product quality on purchase decisions at PT Karsa Primapermata Nusa

  Lisa Sien Tiani, Angelique Albertina Laurence, Nicky Irawan, Januardin Januardin, Vincent Darma Saputra

  27 Sep 2023 · DOI: 10.55942/pssj.v3i9.245

  664 Views

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  Price Promotion Product Quality, Purchase Decisions
• Article 2026

  Analysis of consumer shopping motivation on TikTok live streaming using the SEM-SmartPLS test approach

  Intan Lidiya Widuri

  30 Mar 2026 · DOI: 10.55942/pssj.v6i3.1586

  37 Views

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  customer perceived value live streaming TikTok purchase motivation SEM-PLS