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• Article

  Crisis-handling patterns: A multi-case study in Indonesia

  Indah Fajar Rosalina, Wina Puspita Sari, Muria Putriana, Qoryna Noer Seyma El Farabi, Asep Soegiarto, Ghina Balqis Salsabil, Rivanda Kamil Akhsan

  25 Nov 2025 · DOI: 10.55942/pssj.v5i11.976

  357 Views

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  crisis communication communication patterns crisis management cross-sector organizations
• Article 2026

  Marketing strategy analysis and formulation for Jatinangor City Park to regain competitiveness in Jatinangor property industry

  Sebastian Pratama Sakti

  25 Mar 2026 · DOI: 10.55942/pssj.v6i3.1631

  39 Views

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  competitive strategy marketing mix property market
• Article 2026

  Customer Relationship Management (CRM) implementation strategy to increase customer loyalty (case study at Bamboo Distro in Dlingo, Bantul Regency, DIY)

  Dhea Amanda Putry, Uswatun Chasanah

  01 Apr 2026 · DOI: 10.55942/pssj.v6i4.1691

  47 Views

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  Bamboo craft SMEs case study customer loyalty customer relationship management relationship marketing
• Article

  Brand localization and consumer perception in China: A pavlovian conditioning approach

  Sheyla Silvia Siregar, Agung Krisnamurti Prabumeang, Dewi Agustin Pratamasari

  16 Oct 2025 · DOI: 10.55942/pssj.v5i10.804

  749 Views

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  Brand localization Pavlovian conditioning consumer perception marketing strategy China
• Article 2026

  The role of Islamic spirituality in overcoming depression: A literature review

  Arman Muhammad Amir

  19 Jan 2026 · DOI: 10.55942/pssj.v6i1.1508

  215 Views

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  Islamic spirituality depression mental health